So for me, the craftsmanship and
celebration of British craft, through my own main line and through the
collaborations, has been a big part of the brand and something which I want to
continue to explore and celebrate.
Each season, you have taken a very specific era,
culture, person or their work as a theme. How do you find such themes?
I like to create specific themes for each
collection, but I also feel they’re all interconnected
with a similar vibe and feeling. But it’s nice to add
in a different tone whether that’s the colors, the
references, or the feeling. So yeah, every collection has a different name:
Forgotten
Fury, Slygo, The
Abstract Truth, Red Clay
— a lot of them are named
after musical references, which obviously play a big part of my inspiration. I
feel that they’re all still interconnected like
brothers and sisters. Every collection has a different theme and a different
vibe, but they’re still connected through the same
styles and silhouettes, and authentic feeling. And I think it’s great, so I obviously show as much breadth and diversity.